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      © UNICEF UK/Jill Jennings 2009 © UNICEF UK/Jill Jennings 2006

      About Baby Friendly

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      The Baby Friendly Initiative is a worldwide programme of the World Health Organization and UNICEF. In this section you can find out more about its work, breastfeeding in the UK and see which hospitals in your area are Baby Friendly accredited.

       
      • Maternity Accreditation UNICEF UK/Jill Jennings 2009What is the Baby Friendly Initiative? 
        What is the Baby Friendly Initiative?

        The UNICEF UK Baby Friendly Initiative was launched in the UK in 1994...

      • Implementation Visit UNICEF UK/Jill Jennings 2006Breastfeeding in the UK The picture of breastfeeding in the UK is a complex one...
      • Breastfeeding News and Research from the Baby Friendly Initiative UNICEF UK/Caroline Penn 2009Baby Friendly Awards Over two-thirds of UK maternity hospitals now have some form of Baby Friendly award.
      • A malnourished child in Ethiopia  © UNICEF/HQ08-0452/Grum TegeneAbout UNICEF UNICEF is the world’s leading organisation focusing on children and child rights, with a presence in more than 190 countries and territories.
       

      About Baby Friendly

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      Accreditation

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      Training

      • Breastfeeding and relationship building for maternity staff
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      Information

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      • A guide for health workers to working within the International Code of Marketing of Breastmilk Substitutes

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      Donations to UNICEF UK do not fund the Baby Friendly Initiative, the
      expenses of the Baby Friendly Initiative are covered by the costs of
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      friendly initiative is included in these costs. © 2010 UNICEF UK.

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