• Off to the best start Department of Health/UNICEF 2010

    Off to the best start The UNICEF UK Baby Friendly Initiative and the Department of Health have published this leaflet to help health professionals to implement the Baby Friendly best practice standards.

  • Introducing solid foods Department of Health/UNICEF 2010

    Introducing solid foods The UNICEF UK Baby Friendly Initiative and the Department of Health have published this leaflet to help health professionals when educating parents who are introducing solid food to their baby. 

  • Caring for your baby at night UNICEF UK 2011

    Caring for your baby at night This leaflet, endorsed by the CPHVA, RCM and The Lullaby Trust, is designed to offer helpful, practical advice on coping at night. 

  • Guide to bottle feeding Department of Health

    Guide to bottle feeding The UNICEF UK Baby Friendly Initiative has worked with the Department of Health to produce this leaflet, which is intended to support health professionals when educating parents who have chosen to bottle feed in the post-natal period. 

  • Stage 3 UNICEF UK/Jill Jennings 2009

    Building a happy baby We now know that building a loving relationship with your new baby will give her the best possible start in life, and will help her grow up happy and confident. This leaflet offers advice and information on getting to know your baby and setting up the foundations for that strong relationship.  

  • Baby Friendly Poster Pack UNICEF UK 2012

    New Baby Friendly Initiative poster packs This set of six new posters depict families in a variety of settings in hospital and the community. 

  • Baby Friendly Logo UNICEF UK 2010

    A guide to infant formula for parents who are bottle feeding The Baby Friendly Initiative has produced a new guide for parents who have chosen to bottle feed. 

  • Reduce the risk of cot death NHS Scotland 2011

    Reduce the risk of cot death The Scottish Department of Health has produced this new leaflet about reducing the risk of cot death. 

  • Breastfeeding at study or work Department of Health 2011

    Breastfeeding at study or work You don’t need to stop breastfeeding just because you’re returning to study or work. Many women find ways to continue breastfeeding their baby - and employers have certain obligations towards breastfeeding women. 

  • Preparing a bottle feed using baby milk powder UNICEF UK 2009

    Preparing a bottle feed using baby milk powder An information sheet to help parents who have chosen to bottle feed their babies to do so as safely as possible.