UNICEF UK has appointed Freeview Managing Director Ilse Howling as the first female Chairman of its Board of Trustees.

Howling has served on UNICEF UK's Board of Trustees since July 2009. Her appointment underlines the organisation’s leading status as one of only four UK charities with equal male and female representation on the board. *

Howling was one of the founding team at Freeview, the UK’s biggest TV provider, and became its Managing Director in 2005.  With a background in marketing and communications, Howling spent 12 years at the BBC, most recently leading its digital marketing function.  She also worked within the corporation’s programme making and radio divisions, and spent a spell as a news producer on BBC Radio Five Live.  

Lord Ashdown, President of UNICEF UK, said: “We are thrilled to welcome Ilse Howling as our new Chairman of the Board of Trustees. She brings an impressive track record as a trustee, plus a wealth of experience, knowledge and skills, especially in digital innovation and broadcast media. We are all looking forward to working closely with Ilse, particularly as UNICEF UK strives to become a truly ‘digital first’ organisation across our work on fundraising and advocacy to improve the lives of the world's children.” 

Howling said: “Taking on this role is a great privilege.  UNICEF has a strong track record in making a real difference to the lives of the children – children who need our help now more than ever before.   I’m really looking forward to working with its outstanding team and Board of Trustees to champion children’s rights in new and innovative ways.
“As a working parent, I understand how important it is to focus on the needs of children, and the challenges many children face. UNICEF couldn’t help all the children it does without the continued generosity of our supporters in the UK who give to us even when times are tough.” 

Ms Howling replaces David Stanton, who has stepped down after nine years in the role.

Established in 1956, UNICEF UK is one of 36 UNICEF national charitable organisations based in industrialised countries that work to raise money for UNICEF's global work for children, as well as advocating and working for the rights of children, in the UK and internationally. The charity is governed by a Board of Trustees that meets regularly to discuss governance matters, including the charity’s vision, mission and strategic direction.  

*Women Count Charity Leaders 2012 report benchmarking the participation of women in the UK’s largest charities.


Notes for editors:

For more information, please contact:

Ju-Lin Tan- Media Manager, UNICEF UK 020 7375 6030, 07814 549 071 or julint@unicef.org.uk 

Kate Jones / Eleanor Adams - MHP, 020 3128 8100 / 8152, kate.jones@mhpc.com / eleanor.adams@mhpc.com 

UNICEF is the world’s leading organisation for children, working in over 190 countries to help every child realise their full potential. We work with partners to transform the lives of children everywhere. UNICEF provides health care, water, nutrition, education and protection for children. The most vulnerable and disadvantaged children are our priority. As champion of the UN Convention on the Rights of the Child, we work to protect and promote the rights of every child. UNICEF UK raises funds for UNICEF’s emergency and development work and advocates for lasting change for children everywhere. We are a UK registered charity, supported entirely by voluntary donations. We do not receive any money from the UN. For more information, please visit www.unicef.org.uk 

About Freeview
Freeview is a subscription-free TV service offering over 50 standard digital TV channels, radio stations and interactive services through an aerial with no monthly bills. In addition, Freeview HD offers four free HD channels - BBC One HD, BBC Two HD, ITV1 HD and Channel4 HD. Freeview is managed by DTV Services Ltd, a company owned and run by its five shareholders - BBC, BSkyB, Channel 4, ITV and Arqiva.