Actor, producer and director Lord Richard Attenborough was named Goodwill Ambassador in 1987. His relationship with UNICEF was built during his filming of Gandhi in India and Cry Freedom in Zimbabwe. Benefit premieres of Gandhi shown around the world raised almost US$1 million for UNICEF-supported programmes. Similar premieres for Cry Freedom were also organised with great success.
Throughout his years working with UNICEF, Lord Attenborough has been a powerful advocate for children's rights and has supported many advocacy and fundraising initiatives. He has given major speeches on behalf of UNICEF, including a lecture on the Convention on the Rights of the Child.
