As part of our global partnership with Unilever, Unicef is proud to announce our new partnership with Unilever’s laundry brand, Persil. This exciting new partnership will help 10 million children in Brazil, India and Viet Nam have access to quality learning opportunities in 2015.
Not every child gets this opportunity. There are 58 million school aged children who do not go to primary school. A further 130 million children do get to go to school and reach grade four, but fail to learn the basic reading, writing, maths and social skills they need.
Persil and the Unilever Foundation have donated €1.4 million as a contribution to Unicef’s education programmes in India, Brazil and Vietnam. This money will help 10 million children have access to the quality education they deserve.
Clare Logan, Brand Manager for Persil UK and Ireland said: “Persil has supported learning experiences where children explore, experiment and exercise their creativity for more than a century. We believe this is the best way for them to develop essential life skills and prepare themselves for a bright future. Even now, there are millions of children around the world, including here in the UK, who don’t receive that opportunity. Working with Unicef on the Learning for Tomorrow Initiative is our first step to ensuring each and every child has access to quality and enjoyable learning experiences – now and for generations to come.”
Kate Goldman, Director of Partnerships and Philanthropy for Unicef said: “Whether they live here in the UK or in any other country around the world, every child has the right to go to school and enjoy all the positive things that quality education can bring. Knowledge and secure learning: These experiences must be freely available to all. Our partnership with Persil will help us begin turning that vision into reality - and ensure no child is ever left behind when it comes to their own bright future.”
Find out more about the partnership here