ShoeShare: RRSA and Clarks
In May 2017, RRSA and Clarks began a partnership to support education programmes for children around the world through an initiative called ShoeShare.
ShoeShare gathers old or unwanted shoes to raise money for Unicef to help all children, no matter where they are or what is happening around them, to access their right to education (Article 28).
Unicef and Clarks have worked in partnership to keep children safe since 2008 following on from a Blue Peter partnership. In that time, Clarks have contributed to transforming children’s lives through ShoeShare, gathering old or unwanted shoes at collection points in more than 500 Clarks stores across the UK.
To date, the partnership has raised an incredible £1 million, helping children access education.
What is ShoeShare?
ShoeShare is a campaign in partnership with Unicef and Clarks. The campaign collects old or unwanted shoes, which are sent for re-use. For every tonne of shoes collected, a donation is made to Unicef which goes towards education programmes around the world.
More than 59 million children of primary school age are still not in education. This is just under the population of the UK. Clarks are helping Unicef to provide basic resources such as pens and pencils so that children have the right tools to learn, and also support training teachers and work with governments to ensure the quality and standard of education remains high and children are leaving school able to read and write.
The aim of ShoeShare is to reach even more children and improve their access to an education.
How is RRSA involved?
We would like Rights Respecting schools to talk about the ShoeShare campaign, and have more children and adults donate their old or unwanted shoes to a Clarks store for re-use.
You could tie this in with the end of the school year, or in the autumn when children want to get rid of their old shoes – whenever suits you!
How can you be involved?
We would like to encourage you to host a ShoeShare collection at your school!
Hosting a ShoeShare collection
We have created a ShoeShare School Kit to help you you organise your ShoeShare collection. It includes an assembly with the above video to inform your pupils, a letter to inform parents, a checklist and a flyer. Please send a request for it to email@example.com, and we will email it over to you!
All you need to do is ask your pupils to gather old and unwanted shoes from around the house, and bring them into school (or take them to their nearest Clarks store).
Please ensure that:
- The shoes are paired with a rubber band to make it easier to sort and pack
- The shoes are in relatively good condition – so no holes or broken soles!
You then deliver the collected shoes to your nearest Clarks store who will send the shoes for re-use and make a donation to Unicef.
For every tonne of shoes collected, a donation is made to Unicef. So, the more shoes you bring in, the more money you raise so that Clarks can continue to help Unicef provide basic educational resources to the 59 million primary school children around the world who are still not in education.
Hosting the ShoeShare collection supports your RRSA accreditation, contributing towards criteria 18 in Standard D: Children and young people are empowered to become active citizens and learners. It’s also a good opportunity to get your RRSA Steering Group involved.
When you have hosted your ShoeShare collection, email firstname.lastname@example.org to let us know, and we can send you a certificate to thank you.
Things to consider
When will you host your collection? Will you host your ShoeShare collection on one day, or throughout a week?
Will you have a theme for the event, or relate it to a lesson? You could link it to Article 28: the right to education, or Article 24: the right to the best possible health and encourage recycling from richer countries to poorer companies. Incorporate follow-up activities to make a day of it.
How will you involve parents? Will you mention it at a parent assembly, a PTA, or send letters from our School Kit home? You could ask the children to design flyers to advertise the collection, or use the one that we have provided in the School Kit.
If you decide you to host a ShoeShare collection in partnership with Unicef and Clarks, we are offering your school the chance to enter a free prize draw where you could win a £50 Clarks voucher.
To enter, please complete our competition form and return to email@example.com with “ENTRY – Clarks and RRSA Free Prize Draw” in the subject field. Closing date to enter and have hosted a ShoeShare collection at your school is 23.59 on Friday 15th September 2017. Winners will be contacted on Wednesday 20th September 2017.
For terms and conditions, please read this document. Any personal data related to entrants will not be disclosed to a third party without the individual’s/school’s consent.
If you have any questions or queries about hosting a ShoeShare collection in partnership with Unicef and Clarks, you can email the RRSA Team at firstname.lastname@example.org.