Latest News

Chief Midwifery Officer Jacqueline Dunkley-Bent visit to East Lancashire Hospitals Trust

28 November 2019 | News and Blog

East Lancashire Hospitals Trust (ELHT) Baby Friendly Gold leadership team opened their doors and their arms and welcomed Chief Midwifery Officer (CMO) Jacqueline Dunkley-Bent and team members from NHS England, alongside Sue Ashmore and Francesca Entwistle from Unicef UK Baby Friendly Initiative. The purpose of the visit was to showcase 20 years of Baby Friendly care and how ELHT are moving forward as a GOLD accredited unit and what that means both in theory and in practice.

Conference booking closed – join the waiting list

29 October 2019 | News and Blog

With one month until the Baby Friendly Annual Conference (28-29 November, SEC Glasgow) we have closed booking due to reaching capacity.We are operating a waiting list to fill any spaces which become available.

NMC Council approves future midwife standards

04 October 2019 | News and Blog

The Nursing and Midwifery Council (NMC) has approved a new set of standards to fully prepare midwives of the future.

The Lancet Global Health: Worldwide 1 in 7 babies born with a low birthweight

16 May 2019 | News and Blog

New study from the London School of Hygiene & Tropical Medicine, WHO and UNICEF estimates that around 1 in 7 babies were born with a low birthweight globally in 2015 - 20.5 million babies.

Breastfeeding reduces child obesity risk by up to 25%, WHO finds

30 April 2019 | News and Blog

A World Health Organization (WHO) study of 16 countries across Europe has found that breastfeeding can cut the chances of a child becoming obese by up to 25%.

New report examines Nestlé’s infant milk products and claims

10 April 2019 | News and Blog

A new report has found that Nestle has not fulfilled expressed commitments to remove vanilla compounds from certain products, and to remove contradictory nutritional advice on sucrose and vanilla flavourings.

Channel 4 Dispatches: The Great Formula Milk Scandal

14 March 2019 | News and Blog

New mum Kate Quilton returns to Channel 4 Dispatches to ask if formula milk is being priced fairly, and whether claims made for it are unbiased and scientifically accurate.

New resources for Safer Sleep Week

11 March 2019 | News and Blog

This Safer Sleep week, The Lullaby Trust, Public Health England, Unicef UK Baby Friendly Initiative and Basis (Baby Sleep Info Source, Durham University) have collaborated to create a range of resources for parents and health professionals.

Health Select Committee highlights crucial importance of first 1000 days

11 March 2019 | News and Blog

The Health and Social Committee's new report, First 1000 days of Life, discusses the profound impact that experiences in this period can have on children's health and life chances.

NHS Long Term Plan recommends Baby Friendly

07 January 2019 | News and Blog

We are delighted that the new NHS Long Term Plan recommends Unicef UK Baby Friendly accreditation across all maternity services and includes a focus on improved support for families with infants in neonatal care.