Play for Tomorrow


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What is UNICEF’s Play for Tomorrow campaign?

Our new Play for Tomorrow campaign will bring the gaming industry together to build a better world for every child.

Through global partnerships with developers, streamers, influencers, and more, Play for Tomorrow uses the universal language of gaming to effect positive change around the world.

How will the campaign support children?

Innovative fundraising activations will directly support UNICEF’s programmes world-wide, giving children access to education, healthcare, protection from violence, and emergency support when they need it the most.

This new endeavour is a natural evolution of the gaming industry to showcase the collaborative reach of global entertainment as a driver for social good. By uniting around a suite of partnership opportunities, we can be there for every child.

Join now to be a part of Play for Tomorrow’s global movement, starting in November 2024 .

Be a part of Play for Tomorrow’s global movement

Join now

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