We’re working right
here in the UK

To keep all children healthy, happy and safe

Home > What we do > Our work in the UK: Baby Friendly, Rights Repsecting Schools, and Child Rights Partners

Life for children in the UK can be tough

Almost 4 million UK children live in poverty. Obesity and mental health problems are rising. And many thousands are in danger from violence, abuse and neglect every day.

So here in the UK we are putting our years of experience working for children around the world into practice in the places that reach children day in, day out. We’re working with the hospitals where they are born, the schools where they learn and grow and the services that shape their lives to make sure that every child has the same chance to shine.

  • Our Baby Friendly Initiative supports breastfeeding, helping new parents to give their babies the love, care and nourishment they need to get the best start in life.
  • Our Rights Respecting Schools Award helps make classrooms places where children feel valued, respected and able to thrive.
  • Our Child Right Partners programme helps the most vulnerable children in the UK – including those who have been abused or affected by drugs and alcohol, those living in care, or those gripped by poverty – to feel safe, heard and nurtured, by transforming the services that are there to support them.

Mum and baby

We're there for children in the UK from their first breath, on their first day of school and throughout their childhood.
Unicef/2015

Unicef's work for children here in the UK

We are pioneering new ways to give children the best chance to shine

Unicef has been changing children’s lives in the UK for more than 20 years and we will be there for them as long as they need us. We make the most of new technologies and we embrace innovation to ensure our work for children is always relevant and pioneering.

  • Child Rights Launchpad is an interactive online resource that helps children and young people in Scotland to explore and learn about their rights.
  • U-Report is an anonymous messaging service that allows young people to speak out on issues that matter to them and get their voices heard by decision-makers. By doing so they are joining a community of more than 2 million U-reporters around the world.
  • Baby, I Love You is a very special baby book for new mums, dads and babies in Scotland. The book is a gift from Unicef, with love, to every baby born in Scotland between the Glasgow 2014 Commonwealth Games and the 2018 Games in Australia’s Gold Coast.

Watch Child Rights Launchpad in action