ERIC COWELL TAKES OVER HIS DAD’S MUSIC EMPIRE THIS WORLD CHILDREN’S DAY

Eric Cowell spotted dressing as Dad Simon and taking over his job at Syco Entertainment, as he takes part in Unicef UK’s #ChildrenTakeover for Unicef UK’s World Children’s Day

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Eric Cowell takes over his dad's music empire this World Children's Day

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20th November 2018: Eric Cowell, age four, has today been spotted taking over his dad’s job for the day, as Simon Cowell and partner Lauren Silverman embrace World Children’s Day for Unicef UK – a day of action for children, by children – by allowing Eric to dress up as his famous father and make all of the decisions for the day.

Eric was spotted taking over Simon Cowell’s day job dressed uncannily similar to his dad as he sported black aviator sunglasses, a white open buttoned shirt, denim jeans and smart black shoes, all topped off with Simon Cowell’s signature designer stubble.

Today, World Children’s Day, Unicef UK is calling on parents across the UK to listen to and champion children’s voices and let them play a key role in decision making by taking part in a #ChildrenTakeover.

Simon Cowell said: “Unicef’s World Children’s Day is an inspired idea. I can now talk as a very proud Dad about the joy Eric has brought to my life. My dream would be to see him one day running the company I have built. And the most important lesson I have learned is what children teach you. They all have a voice.”

Lauren Silverman said: “This is an incredibly important cause and I’m delighted for us to be able to support World Children’s Day. Every child in the world deserves rights and a voice, thankfully today we can celebrate with Eric, and his brother Adam and many children who do have this – but there are many more who still need our support to be able fulfill their potential.”

Unicef UK hope that all parents across the country will follow Simon Cowell and Lauren Silverman’s lead by letting their kids take over their homes for the day – showing and telling them how they would do things differently, from deciding what’s for dinner to taking charge of the evening entertainment.

World Children’s Day is a day of action for children, by children, that celebrates children’s rights and the power of their voices in changing our world across the globe on Tuesday 20th November.

For more information on Unicef UK’s World Children’s Day #ChildrenTakeover, please visit https://www.unicef.org.uk/world-childrens-day

-ENDS-

For more information please contact:

AnnMarie Thomson

Annmarie.thomson@sonymusic.com

+1-310-435-1034

Rosie Lloyd

rosiel@unicef.org.uk

+44 (0)20 7375 6222

About Unicef:

Unicef is the world’s leading organisation for children, promoting the rights and wellbeing of every child, in everything we do. Together with our partners, we work in 190 countries and territories to translate that commitment into practical action, focusing special effort on reaching the most vulnerable and excluded children, to the benefit of all children, everywhere.

Unicef UK raises funds to protect children in danger, transform their lives and build a safer world for tomorrow’s children.  As a registered charity we raise funds through donations from individuals, organisations and companies and we lobby and campaign to keep children safe. Unicef UK also runs programmes in schools, hospitals and with local authorities in the UK. For more information please visit unicef.org.uk